To engage and inspire youth to preserve Antarctica, Robert Swan set up an organization called ‘2041 Foundation’, named after the year in which the Antarctic Treaty can be renegotiated. The primary purpose of the Antarctic Treaty is to ensure “in the interests of all mankind that Antarctica shall continue forever to be used exclusively for peaceful purposes and shall not become the scene or object of international discord.” To this end the treaty prohibits military activity except in support of science, prohibits nuclear explosions and the disposal of nuclear waste, promotes scientific research and the exchange of data, and holds all territorial claims in abeyance. Robert came to the realization that the rate at which our world is developing may cause people to begin exploiting Antarctica in search of additional resources. The vision of 2041 is to preserve Antarctica, while developing committed leaders from from every corner of society who work together to create a sustainable world: Enlightened, Empowered, Engaged.